Small Business Spotlight: Canna World Market CBD

"We were looking for ways to connect with the community and share about what we love. Instead of working for someone else, we decided we wanted to work for ourselves."
– Eric & Rachael Sudhalter, Owner of Canna World Market CBD
Loveland, CO | Owner: Eric & Rachael Sudhalter
Retail Services Business

Q&A with Owner,  

Give a high level overview of your business. What products or services you offer, where you're located, etc.
Canna World Market Loveland (CWML) prides itself on being a place where EVERYONE feels welcome in an environment of respect, honesty, and education. The atmosphere of our newly renovated store is created in great detail from the music we play, to the pictures on the wall, and how we interact with our customers. CBD is a great thing to have in your toolbox for pain, sleep, and stress. Our goal is to provide education on how to use our products for yourself and your pets.

What inspired you to step into the world of small business?
We were looking for ways to connect with the community and share about what we love. Instead of working for someone else, we decided we wanted to work for ourselves.

Describe your typical customer and what you love about your customers.
Our typical customer comes in looking for help with pain, sleep and/or stress for themselves, a family member, friend and/or a pet. Many of our customers don’t know about CBD, and we love having a conversation with our customers to figure out which product would be the right one for them.

Describe your journey in seeking out funding for your business. Ie, where did you first go to for funding, did you lean on credit cards, etc?
With increasing financial demands, we leaned on all available options. We used savings, and eventually credit cards. CEF gave us the funding we needed to stay afloat, and make gains!

How did you find out about CEF?
We were Referred to CEF by the Loveland Small Business Development Center.

What was your experience like in working with CEF?
Every step of the process was clearly outlined, we were guided through each part, with explanations all along the way of what was currently happening, and what was next. The process was quick, and fairly easy, thanks to the expertise and patience of our loan officers.

What were you able to do with the funding you received from CEF?
The funding from CEF was used to restructure business debt. This decreased our monthly obligation, and freed up liquid assets. This allowed us to expand our product line and hire additional part time employees.

What's on the horizon for you and your small business?

This summer we will be attending at least 5 Farmers’ Markets every week and occasionally up to 6 additional 1-time events per week, all of which is nearly double compared to last year.

What recent success(es) have you experienced in your business?
- Top 3 in 2021 Loveland Reporter Herald Category: CBD store - Success Story feature Loveland Small Business Development Center - Business Profile in West Loveland Neighbors - Celebrating 3 years Oct 2022

What's something on your bucket list that you hope to accomplish within the next 5 years?
-Continue to grow and offer workshops and classes at the store -Open a second location -Expand our presence at Farmers’ Markets and events.



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